Social Media Marketing

twitter becomes X

Twitter becomes X: An ‘Everything App’ with unlimited interactivity

Elon Musk, the owner of multiple ventures including Twitter has announced the rebranding of Twitter into ‘X’.  Musk’s dream for ‘X’ is going past conventional social updates; he anticipates it as a dynamic platform that can revolutionize the way we engage with the digital world. With ‘X’, Twitter will now not only continue to be […]

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WhatsApp Announces New Security Hub to Focus on User Control Options

WhatsApp Announces New Security Hub to Focus on User Control Options

WhatsApp has recently launched a mini-site which is actually an informative Security Hub that highlights the app’s safety and security features.  This dedicated hub offers valuable insights into WhatsApp’s safety elements and user control options. With a greater commitment to user privacy and security, WhatsApp continuously strives to improve user experience and protect user privacy. 

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Meta Outlines New Multi-Modal AI Initiatives to Facilitate Creation

Meta Outlines New Multi-Modal AI Initiatives to Facilitate Creation

In February 2023, the Meta Corporation CEO Mark Zuckerberg announced the company’s plan to explore new AI initiatives that included the development of new experiences with text, images, videos, and ‘multi-modal’ elements. Let’s understand what ‘multi-modal’ mean in this context: Meta has now unveiled a new AI model called ImageBind, which utilizes the multi-modal AI

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linkedin-marketing-guide

The Ultimate LinkedIn Marketing Guide for 2023

Linkedin is a professional networking platform that helps share relevant content with your audience, network with other professionals, and engage with them through posts, ads, and so on.  It is an essential platform for B2B marketing because it allows you to reach out to business leaders making it an excellent medium for content marketing. LinkedIn

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Facebook Rolls Out New Ways to Earn Cash & Get Faster Payouts

Facebook Rolls Out New Ways to Earn Cash & Get Faster Payouts

Meta Platforms Inc, the American multinational conglomerate, has been involved in running several tests to boost the revenue-earning potential of their social media platforms. As a part of this plan, the company rolls out new options for Facebook users, that permit creators to earn more cash and receive commissions sooner.  Meta is enabling the ‘Stars’

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Twitter Previews New “Official” Grey Verification Checkmarks as it Prepares to Launch its $8 Verification Plan

Twitter Previews New “Official” Grey Verification Checkmarks as it Prepares to Launch its $8 Verification Plan

Twitter has announced a new $8 per month verification plan that allows any user to purchase the prestigious blue tick mark for their accounts. On the eve of the launch of this plan, Twitter recognized that there is a need for providing official markers for certain accounts so that they can prevent potential fraud from

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Meta Adds New Tools On Instagram To Help Content Creators Make Money

Meta Adds New Tools On Instagram To Help Content Creators Make Money

Meta has announced that it was adding a plethora of new features to Instagram. These include a tool to trade digital collectibles so that all eligible creators can earn a good income from their fan base. It is a move that provides a great chance for content creators to monetize their popularity and presence on

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How AI is Building The Future Of Digital Marketing

How AI is Building The Future Of Digital Marketing

Even a couple of years ago, marketing mainly was non-targeted arrows without a proper aim. The introduction of digital marketing has given the World a vibrant chance to take a giant step forward to customer-centric marketing. Companies and Brands now focus on how to create something giving primary importance to what customers want to satisfy

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