Google Ads Resources - GThrough Digital

Pay-Per-Click (PPC) Advertising: What You Need to Know?

Google Ads, Lead Generation / Arjun Devadas

Pay-Per-Click (PPC) is one of the most effective Digital marketing strategies for generating leads, increasing online visibility, and driving more website traffic. In simple terms, PPC is placing ads on search engine results pages, social media platforms, websites, etc., and making payment only when someone clicks on the ad. PPC allows advertisers to bid for […]

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A Beginner’s Guide to Google Ads

Spending a decent amount of money on advertisements is not a new approach to the business world. In conventional marketing approaches, business firms used to rely on paid marketing methods like newspaper ads, television, & radio ads. But now, with the evolution of technology, things have changed. With the entire world going digital, business of