Author name: Anju Rajan

How did GRP manufacturers use digital marketing to maximize growth?

A leading GRP manufacturer in the Middle East approached us a few months ago. They are a company with three decades of expertise in this field. Even after having vast experience in this industry, they were not growing according to their potential. They have expert staff and provide top-quality services to their clients. They were […]

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Why is it important to invest in inbound marketing?

Why is it important to invest in inbound marketing?

Marketers play the role of educators who aid in educating, building attention, and winning over prospective customers. Storytelling is the best way to develop a deeper connection with customers. In diverse media, brands use storytelling as a tactical weapon to drive engagement. Inbound marketing helps draw in and keep customers by providing them with relevant

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Why is Digital Marketing capturing the Healthcare Sector?

Why is Digital Marketing capturing the Healthcare Sector?

Digital is touching everyone’s life and changing the way we live. In today’s business, it is one of the core elements in the competitive market. The healthcare sector must use digital marketing to expand its reach too.  What is Digital Marketing in Healthcare? Healthcare Digital Marketing is the process of promoting medical services online. It

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